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Sales for Starters

Unlock growth using outbound tactics. Learn how to build lists, cold email, cold call, diffuse objections and close deals

  Enroll in Course

"Josh singlehandedly transformed the way we do sales. I sat down with him for an hour, and afterwards I completely changed the way we demo our product. I saw results immediately. That one-hour meeting has directly resulted in sales we previously would not have closed. Take his course, and you’ll learn to get good at something you never imagined being good at."

CLAIRE LEW, Founder and CEO of Know Your Company


“I cannot tell you enough how much Josh has transformed our outlook on sales conversations. He makes it human, he makes it personal, he makes it tangible, he makes it fun.”

ELENA VALENTINE, Founder of Skill Scout


“Just got off the phone with a prospect who I met at a tradeshow-type event 2 weeks ago. At the event, I laddered-back pretty nicely. We had a great discovery call — coupled with a demo that was personalized to her needs (for the most part) and she concluded with this:

Jake, can I tell you something? You were the only vendor at the event who seemed to actually care for my needs, listen and repeat back to me what I wanted to hear. Nobody else did that. Thanks to you for helping me “arrive” as a salesperson.”

-JAKE BERNSTEIN, Business Development Manager of Bonfyre App



The Startup Conundrum

Startups grow when they crack the code to generate a steady flow of meetings

I know firsthand after doing sales for a company that went from $2M to $10M in just 4 years.

The challenge is that outbound selling can be a bit of mystery.

Even worse, there's practically no step-by-step curriculum or "swipe files" for it.


Why This Course

This course was created to help you sell without feeling salesy, manipulative or gross.

This isn't one of those theory-based courses. You'll get all my cold emails, cold call scripts, objection playbook, tech stack and process I used to grow.

Can't get meetings with your dream clients? - steal how I did it.

Prospects not receptive or getting back to you? - steal my approach

Can't get a stalled deal to close? - steal my tactics and email template

This training covers the whole sales process from providing frameworks to establish your strategy to rogue cold emailing & calling strategies you can use to get meetings with anyone. You'll also learn how to have an initial conversation with a new prospect.

This course might be for you if...

  • You're looking to level up your sales prowess
  • You need to help your team generate more sales
  • You're not a salesperson, but need predictable growth
  • You're looking to generate a steady, predicable flow of clients, but don't know where to start
  • You want to feel more confident and natural when speaking with a potential customer

You're Guaranteed to Love It

If you aren't able to get a steady flow of clients after trying the tactics in this course, it's free. Gratis. I'll personally give your money back, no questions asked.

A lot of courses offer money back guarantees. They're usually 15 or 30-days. This course is not like that. I only want to make money if you make money, so here's the deal: If you aren't able to successfully get more clients after using the materials taught in this course, I'll refund you in full. I expect you to make your best effort and reach out to me if you're stuck, but if you're still getting nowhere, you pay nothing. No strings attached. No questions asked.


Lifetime Updates

Like everything in life, sales is constantly changing and evolving. To respond to the changing nature of buyers, and selling itself, I regularly update the Sales For Starters course. Don't worry about that, though: when you buy now, you get 100% of the future updates for free. No extra cost whatsoever, and you'll get an email notifying you whenever updates are made.


Email Coaching

Upgrade to the course + email critique if you want some help putting this advice into practice. Sure, the course includes everything you need to launch or improve your campaigns. But if you want some hands-on, 1-on-1 advice on how to improve your most important email campaign, I'll personally give you the help you need.

Your email coaching package includes the entire course and lifetime updates, plus:

  • Initial call with me to determine your intended audience, value prop, and CTA
  • Documented notes on your campaign, with concrete steps you can take to improve it
  • A live video call walking you through everything, and what to do next (I'll even record the call and send it to you)


Your Instructor


Josh Braun
Josh Braun

I teach people how to sell without selling their soul. It's as simple as that.


Class Curriculum


  Welcome!
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  Part 1: Define Your Ideal Customer
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  Part 2: Refine Your Sales Story
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  Cold Email Setup
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  LinkedIn Lead Generation Templates
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  Part 9: Follow Up Templates
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  How to respond to an inbound marketing lead
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!